Transum Strategic Brand Development
since 1993 include:
Financial Services

JP Morgan Chase / BankOne — Project management in national brand conversion program affecting 2,500 retail branches and 5,500 ATMs changing from BankOne to Chase.

Montegra Capital Resources — Created federally trademarked Montegra identity to replace the original Equity Mortgage Investors name which had become outdated.

AmQuest Financial Corp. — Created federally trademarked AmQuest identity to serve as the brand anchor for an Oklahoma-based banking organization.

Essentria Group — Created federally trademarked Essentria name and positioning tagline for new financial services company.

Eufaula BancCorp — Name and branding architecture development for an independent banking organization seeking to create a more distinctive name for possible expansion.

AmeriTier — Created federally trademarked name and tagline for electronic transaction and credit card processing company.

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